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I don’t know about you, but *I* am certainly looking forward to it.
I refer, of course, to the PR professional’s morning seminar on August 15th at the Holiday Inn on Hindley Street.
I’m on the bill, as it were: Ross Monaghan from Deakin Uni, Tracie McPherson from News International and myself will be participating in a panel discussion around crisis and issues management in the new social media era.
Should be exciting stuff!
If you are coming, please come up and say hello! If you are blogging about it, please let me know the uri so I can link to it.
(I wonder if it will recorded for later podcasting?)
And a doff of the battered Akubra to the mighty Trevor Cook who not only recommended me to the organisers, not only should be on everyone’s blogroll because his finger is SO on the PR pulse, not only links to the extremely superb paper on issues management by his colleague Keith Jackson, but also recently gave superb insight into the immature coffee culture here in Australia. If you are not a resident of Australia you probably won’t appreciate the seismic nature of his explosive comment, “Overall, Melbourne is better (much better) than Sydney (and I say that as a Sydney-sider)”. It left me gasping.
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I hope it is podcasted. It sounds like a great topic.
Anyone want to open a book on when the first Australian company will enter Second Life? It’s amazing to me that local companies don’t realise that new media are giving them the opportunity to compete internationally without an international presence. On SL, no one needs to know where you really are.