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Rich Westerfield explains in ten steps how blogs can work for small businesses. In this post he talks about the blog he runs for his coffee shop in Pittsburgh, Aldo Coffee Co.
Blogs are not a magic bean. They’re not a brochure. They require their own kind of work (beyond the blogging itself) … but they can pay off. Rich’s post is a must-read.
Massive tip of the Akubra to Kevin Holland over at BusinessBlogConsulting
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